BUSINESS MANAGEMENT PROJECT TOPICS AND MATERIALS

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ADVERTISING AN EFFECTIVE PROMOTIONAL TOOL FOR MARKETING NEW PRODUCT (A Case Study of NASCO Marketing Company)

This research project material is available: ADVERTISING AN EFFECTIVE PROMOTIONAL TOOL FOR MARKETING NEW PRODUCT (A Case Study of NASCO Marketing Company) .

The attitude of some consumers or customers who could not ,fill the questionnaire correctly and even some did not return the questionnaire at all. Also attitude of the administrative marketing manager of NASCO towards answering questions. There was the suspicion that information revealed could be used to the detriment of the company, or could be revealed to competitors despite the assurance from the researcher that all information provided will be treated with utmost secrecy.

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Type: Project Materials| Format: Ms Word| Attribute: Documentation Only| Pages: 65 Pages| Chapters: 1-5 chapters

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AN APPRAISAL OF FAMILY DECISION MAKING AND PURCHASE ROLES A CASE STUDY OF NESTLE PLC AN APPRAISAL OF FAMILY DECISION MAKING AND PURCHASE ROLES A CASE STUDY OF NESTLE PLC

This research project material is available: AN APPRAISAL OF FAMILY DECISION MAKING AND PURCHASE ROLES A CASE STUDY OF NESTLE PLC AN APPRAISAL OF FAMILY DECISION MAKING AND PURCHASE ROLES A CASE STUDY OF NESTLE PLC.

Formulating an effective marketing strategy for most consumer products require a thorough understanding of the family decision-making process in the selected target marketers with respect to that product. It is pertinent to discover which family members are involved at each stage of the decision process, determine what their motivations and interest are and then develop a marketing strategy that will meet the needs of each participant. However many organization do not endeavor to appraise family decision making process in the selected target market regarding the organizations product. They do not endeavor to determine which family members are involved at each stage of the decision process neither do they know what their motivations and interest are. Therefore the problem confronting this research is to appraise family decision making and purchase roles with a case study of Nestle Plc.

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Type: Project Materials| Format: Ms Word| Attribute: Documentation Only| Pages: 57 Pages| Chapters: 1-5 chapters

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AN EVALUATION OF CAPITAL STRUCTURE AND PROFITABILITY OF BUSINESS ORGANISATION (A CASE STUDY OF SELECTED QUOTED COMPANIES)

This research project material is available: AN EVALUATION OF CAPITAL STRUCTURE AND PROFITABILITY OF BUSINESS ORGANISATION (A CASE STUDY OF SELECTED QUOTED COMPANIES).

Capital structure is the proportion or each type of capital debt and equity used by a business organisation. Many organizations employ debt in their capital structure because of its benefits. One of the benefits is that interest on debt is tax deductible and reduces tax liability of the organizations concerned. Furthermore, failure to pay interest commitment can result to financial backwardness. The financial managers consider so many factors in their capital structure decisions because of the implications in the use of debt. The factors are cost of capital, debt capacity cash flow. Etc.

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Type: Project Materials| Format: Ms Word| Attribute: Documentation Only| Pages: 75 Pages| Chapters: 1-5 chapters

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ANALYSIS OF THE CONTRIBUTION OF INSURANCE COMPANIES TO THE GROWTH OF SMEs: A CASE OF NIGER INSURANCE CORPORATION

This research project material is available: ANALYSIS OF THE CONTRIBUTION OF INSURANCE COMPANIES TO THE GROWTH OF SMEs: A CASE OF NIGER INSURANCE CORPORATION.

The substantial growth of small and medium enterprises (SMEs) activity clearly marks SME as one of the most remarkable economic phenomena. SME is a business that is privately owned and operated with a small number of employees and relatively moderate volume of sales. The definition of SMEs varies from country to country depending on the level of development and the strength of the economy. The lower limit for small scale enterprises is set at between five and ten workers and the upper limit is set at between fifty and one hundred workers. The upper limit for medium scale enterprises is set between one hundred and two hundred and fifty workers (Hallberg, 2000).

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Type: Project Materials| Format: Ms Word| Attribute: Documentation Only| Pages: 59 Pages| Chapters: 1-5 chapters

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BENEFITS OF TRAINING AND DEVELOPMENT ON ORGANISATIONAL PRODUCTIVITY

This research project material is available: BENEFITS OF TRAINING AND DEVELOPMENT ON ORGANISATIONAL PRODUCTIVITY .

Available researches have revealed that the success of most organization does not depend entirely on how well such organizations are financed but also on how well the individuals working in the organization are experienced. The experience acquired by these individuals does not simply come out of the blues, but as a result of the opportunities given to them to acquire such experience through training and development. It has been noted that in every organization whether in the public or private sector, individuals who are found to be more productive are those have a wealth of experience on their jobs which they have acquired through training and development. This is why in the contemporary times; many employees in Nigerian organizations who were initially averse to the concept of training and development embrace the idea, as they had realized the importance of training and developing their employees. Ubeku (1984) maintained that the process of training and development is continues one. Money spent on training and development is money well invested. He noted that in organizations, employees who have not received adequate training before being assigned responsibility lack the necessary confidence with which to carry out the responsibilities of the job. This is so because it is only then that the employee believes he knows what is expected of him regarding the job, and because he can do it, his enthusiasm for the job increases. Consequently, as noted by Donnelly (1992) and employ

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Type: Project Materials| Format: Ms Word| Attribute: Documentation Only| Pages: 30 Pages| Chapters: 1-5 chapters

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CAUSES AND EFFECTS OF COMMUNICATION BREAKDOWN IN AN ORGANIZATION (A case study of champions breweries Uyo Akwa Ibom State)

This research project material is available: CAUSES AND EFFECTS OF COMMUNICATION BREAKDOWN IN AN ORGANIZATION (A case study of champions breweries Uyo Akwa Ibom State).

Besides, it is my belief that this essay will be found useful by the enterprise and consequently other organizations which may wish to achieve their established objectives. This is because communication in both private and public undertaking be it non-profit or profit motive play a vital role in enhancing productivity due to the fact that it integrates the management functions in an organization. Since it influence action towards the welfare of organization. Indeed, communication also brings about utilization, improvement and retention of various organization manpower (labour force).

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Type: Project Materials| Format: Ms Word| Attribute: Documentation Only| Pages: 67 Pages| Chapters: 1-5 chapters

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CHALLENGES OF MANAGEMENT OF PUBLIC RESIDENTIAL PROPERTIES IN NIGERIA

This research project material is available: CHALLENGES OF MANAGEMENT OF PUBLIC RESIDENTIAL PROPERTIES IN NIGERIA.

According to Bello (2008), public residential properties is more than a mere shelter; it includes all facilities within and around it, embracing a bundle of services which entails both product and process. Management of public residential building embraces in all ramifications the maintenance and development process, be it economic, social, physical). In fact, management of these properties has been subject of focus by researcher in recent times based on the cumbersome nature of the process. The problem of poor management of public residential properties is a global phenomenon and the severity of the problem differs from one nation to another. However, the researcher is seeking to examine the challenges of management of public residential property in Nigeria.

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Type: Project Materials| Format: Ms Word| Attribute: Documentation Only| Pages: 47 Pages| Chapters: 1-5 chapters

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Effect of conflict management on organizational productivity

This research project material is available: Effect of conflict management on organizational productivity .

Sometimes, during the course of labour-management relations, conflicts are inevitable. Infacts, some specialists are of the view that conflict is an institutionalized aspect of industrial relation because it brings about the much-needed co-operation at the end. Conflict is described as antagonism between people-between managements and workers at workplace. It is believed that conflict is better managed than eliminated within the growing realization that a number of benefits are accruable as well as costs. The study objectives includes the following; the examination of conflict on organizational productivity; nature of conflict and employee job commitment and means of managing conflict within an organization. The research hypothesis includes; the significant relationship between conflict management and organizational productivity; between implementation of conflict management policies and organizational productivity and between intelligent cooperation and organizational productivity.

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Type: Project Materials| Format: Ms Word| Attribute: Documentation Only| Pages: 78 Pages| Chapters: 1-5 chapters

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Effect Of Employees Motivation On Organisation Performance.( A Case Study Of Ethiopian Airlines)

This research project material is available: Effect Of Employees Motivation On Organisation Performance.( A Case Study Of Ethiopian Airlines).

The concept of motivation is based on the idea that every human experience involves a causation factor and an effect from that cause. One authority maintains that there are seven essential causes. These are: (i) The urge arising from bodily needs; (ii) The urge to succeed and achieve; (iii) The urge to avoid failure and disappointment; (iv) The urge for recognition and approval; (v) The urge for security, (vi) The urge to experience something new and different; and (vii) The sex urge. The manager must be aware of these motivating forces and should use the knowledge of these forces in carrying out his assignments.

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Type: Project Materials| Format: Ms Word| Attribute: Documentation Only| Pages: 73 Pages| Chapters: 1-5 chapters

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EFFECT OF PROPER INFORMATION MANAGEMENT ON WORKERS PERFORMANCE (A CASE STUDY OF SELECTED L.G.A IN RIVERS STATE)

This research project material is available: EFFECT OF PROPER INFORMATION MANAGEMENT ON WORKERS PERFORMANCE (A CASE STUDY OF SELECTED L.G.A IN RIVERS STATE).

The topic on this project is Effect of Proper Record Management on Workers’ productivity. The case of safe keeping of records is vital to an organization, usually depends on the types of record document used. It was revealed that electronic filing was taken over manual filing system is outdated, on the other hand, most organization use micro filming as a means of record preservation. Effective management of records improves organizations efficiency and productivity as well as reduces organization’s operating cost. The objectives of this extended essay therefore is to verify whether organization actually have full and adequate knowledge on record keeping. Having extensively visualized what the researcher is all about. It is the researcher’s belief that the study will be of immense benefits to office professional and records management or any organization especially dealing with record.

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Type: Project Materials| Format: Ms Word| Attribute: Documentation Only| Pages: 62 Pages| Chapters: 1-5 chapters

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